About Us.
Following university, Chris started out in Local Government as a land use and transportation planner. He worked for a number of large, all-purpose local authorities developing and implementing strategies, acquiring a PhD in the politics and practice of transport planning along the way. This experience provided him with invaluable insight into the challenges of engaging communities, government and business in complex policy development.
Joining ICL/Fujitsu in the late 1980s, Chris transitioned from local authority senior management to salesman as a major account manager, focused on the application of Information Technology systems to local government. Later, he became a sales director, overseeing the introduction of CRM to the company worldwide.
Chris joined Koru in 2002 and became owner and MD two years later. The company has since worked with both public and private sector customers – choosing and implementing CRM systems, coaching sales teams and developing sales strategies, introducing lean business processes and continuous improvement in public and private sectors, and more recently, the introduction of digital tools to enable local authorities and companies to engage effectively with communities and stakeholders.
The application of technology and engagement to key policy areas has always been a consistent theme and, over the last 5 years, no more so than the climate crisis which challenges governments, businesses and communities alike. Chris believes that two things underpin what Koru do – understanding the customer and only ever doing the things that deliver real value both financial and non-financial to them and their customers and communities.
A lover of sport and former semi-pro footballer, Chris has been an ardent red for over 40 years, never walking alone and delighted that Liverpool is once again at the top of the English and European game!
The biggest challenge we face is climate change, that much is at last commonly accepted. But it’s not enough to wait for Governments to make big decisions and change the way we live. People will accept, support and implement change if they are engaged effectively and positively through their communities and working lives, and can see how much of a difference they can make. That’s our philosophy – ‘Making a Difference’!